Land Is The Limit is a soft plastic lure manufacturer in the Florida Panhandle. We are anglers just like you and have developed a deep passion for fishing plastics after years spent on Florida’s shallow, weedy lakes. It is our mission to provide the most effective baits for your preferred methods and techniques. We don’t just make soft plastics, we LOVE soft plastics. Here you will find unique plastics made by the hands of fishermen, for fishermen. Pick up a bag of Land Is The Limit plastics and put your hook set to the test!